In the sales process, character and personality as a sales person or marketing itself is a very important factor, more important than product knowledge and your sales skills. In fact, according to Brian Tracy, author of THE PSYCHOLOGY OF SELLING, your personality really determine 80% of your sales success. This is easily proved by the fact that sales people who can still achieve high sales volumes even with competing products, expensive, and in the midst of a sluggish market. Instead, there are also sales person who sells exclusive products in the market potential but he did not achieved maximum.

Some important factors that need to be considered to have tough sales characters are:

Maintaining Health Mental
Mental health is as important to physical fitness. If we try to maintain the health of our bodies by eating nutritious food, rest and exercise regularly then we also need to have a healthy mental and positive character. Mentally strong and positive character that makes us able to think clearly, not easily discouraged, show enthusiasm and excitement, always wanted to provide the best and have high confidence. In the end others will like to touch and even transact with us.

Take Responsibility for Yourself
A successful sales person 100% responsible for themselves and all their activities. They are fully responsible for their activities and results. They do not complain or criticize, and not make excuses or blame others when facing failure or something that is not in accordance with the plan. The plan was put into a good sales plan to achieve targets, the preparation is done, and then whatever happens is his responsibility to deal with.

Look Who You Are for Business Owners
In a study in New York, researchers found that the top 3% of the best people in every field, see themselves as people who work for themselves. They treat the company as their personal property. They think that they are responsible for every aspect of their lives. They personally think about all the things that happen to the company, really like them is the owner of 100% shares. The biggest mistake you might do is to think that you work for someone other than yourself. From the beginning you receive your first job until the day of retirement, you work for yourself, you are acting as the owner of the company, so you think and act and take decisions as if you are in a business.

Morale Has Learning
It’s amazing how many people who see themselves as passive rather than active. Instead of taking responsibility for life and change many things they did not like, they passively wait for companies to follow and do it for them. Most people do not invest in developing their personal and professional. They do not read, tapes mendengarkana motivation, or attending various courses is important. They just hope the company do it for them, not just pay the charge, but also give time off to enable them to improve skills so that they can make more money.

Ready to Work Hard
The main difference between a successful sales person with the average is that a successful sales person to work much harder than the average. The author Thomas Stanley in research for his book The Millionaire Next Door, 85

If we sell or market a product or service, we certainly want to profit as much as possible. We always hoped that the results of our revenues from the marketing of products and services we produce is greater than our expenses to produce a product and services.

However, to maintain the benefits of our continuous not just expect a huge income, but we must also hope that we can win many important from the consumer side, that is from the mind, heart, and also money from these consumers. The following will be discussed on how to win customers from the side bebeberapa important.